October 2023

Real estate in vacation cities offers a unique and exciting investment opportunity for both buyers and sellers. While there are various factors that make these properties desirable, one element that stands out is the proximity to water, especially when it comes to boating.

In this article, we will explore the appeal of waterside properties in vacation cities and how boating can play a significant role in the buying and selling process.

The Allure of Waterside Properties

Waterside properties, whether along the ocean, a lake, or a river, hold a special charm that sets them apart from regular real estate. Vacationers and investors are drawn to these properties for several reasons:

1. Scenic Beauty: Waterside properties offer breathtaking views and a sense of tranquility that is hard to match. Waking up to the gentle sounds of lapping waves or the sight of a serene lake can be a daily reality for those who invest in these homes.
2. Recreation: Proximity to water means easy access to various water-related activities, such as swimming, fishing, and, of course, boating. These properties become a year-round playground for those who love the outdoors.
3. Investment Potential: Waterside properties often appreciate in value, making them attractive for real estate investors. The combination of location and the allure of waterfront living can lead to solid returns.

Boating as a Selling Point

Boating, in particular, plays a pivotal role in marketing and selling waterside real estate in vacation cities — some of those might have even been featured in GetMyBoat’s recent ranking of the top boating destinations nationwide; a nice selling point! Here are some key reasons why it is such a significant selling point:

1. Lifestyle Appeal: Boating is synonymous with a relaxed and luxurious lifestyle. Potential buyers are often drawn to the idea of owning a property that comes with a dock or direct access to a marina, allowing them to step out of their home and onto their boat.
2. Waterfront Access: Boating enthusiasts can dock their vessels just steps away from their front door. This convenience is a significant selling point for those who cherish waterborne activities.
3. Exploring Opportunities: Buyers of waterside properties can explore new horizons and discover hidden gems in vacation cities, thanks to boating. The ability to set sail and explore the surrounding waterways adds a sense of adventure to everyday life.
4. Community and Networking: Many waterfront communities in vacation cities have active boating communities. Residents often participate in local boating clubs and events, fostering a sense of belonging and camaraderie.

Marketing Waterside Properties with Boating in Mind

To successfully sell real estate in vacation cities with boating as a selling point, sellers and real estate agents should consider the following strategies:

1. Highlight Waterfront Features: Emphasize the waterfront features of the property, including dock access, proximity to marinas, and any additional amenities such as boat lifts and storage.
2. Showcase Lifestyle: Paint a vivid picture of the boating lifestyle the property offers. Use high-quality images and videos that capture the beauty of the location and the joy of boating.
3. Local Knowledge: Real estate agents with local boating knowledge can be instrumental in guiding potential buyers, showcasing popular boating destinations, and explaining the community’s boating culture.
4. Networking: Connect with local boating clubs, marinas, and enthusiasts to tap into potential buyers who are passionate about boating and water-based activities.

Wrapping it Up

Selling real estate in vacation cities with proximity to water, especially when boating is a central attraction, offers unique opportunities for both buyers and sellers. Waterside properties provide a lifestyle that combines natural beauty, recreational opportunities, and the allure of boating.

If you’re considering buying or selling a vacation home in a picturesque waterfront location, embracing the world of boating can significantly enhance your real estate experience.

Whether you’re seeking tranquility, adventure, or investment returns, waterside properties and boating are a perfect match for those who desire a special connection with the water.